Discovery Isn't Research
Two weeks of customer-interview-shaped discovery isn't user research. Why I keep them separate, and what each is actually for.
AI-Accelerated Modernization
How AI is shifting the economics of modernizing a four-year-old custom app — and the kinds of small businesses that benefit most.
When a Fractional CTO Actually Helps
The moments inside a small business where a fractional engagement pays for itself in the first month — and the moments it doesn't.
Like the way I think about this?
That's most of what an intro call is.
Thirty minutes on whatever's blocking your stack, your product, or your team. No pre-call form.